Category: COMMUNICATION

STANLIB

INN8

RWENZORI

Bijou Homes

GO ZIM

The International Republican Institute (IRI) was looking for a business to develop and action a communication strategy that would share with Zimbabweans election-related information in the build up to the country's 2018 election.

We were required to create and manage social media platforms as well as work with local media to effectively communicate our message. By liaising with all stakeholders and using in-house market research, we were able to ensure the messages communicated were factual and covered topics most

With expedience and efficacy, we deployed a rapid start-up campaign that evolved into three stages: Get Out and Vote!; Let's Keep the Peace!, and; You Can Do More!.

CHAPEL HILL DENHAM

Our relationship with Chapel Hill Denham has grown from strength to strength, and we’ve been with them every step of the way as they realise their vision of becoming a leading force in the West African financial landscape.

It began in 2003 when we first conceptualised and developed their initial brand, creating their brand architecture and bringing it alive for the first time.

Since then, we have worked with Chapel Hill to develop and launch a multitude of their funds, including the first women-focused fund in Nigeria which raised $20 million on launch.

In 2015, we lead an extensive brand refresh to better reflect the company’s growth and direction as they ventured to discover new markets and countries.

In both the initial brand launch and refresh, we conceptualised and implemented all collateral including campaign materials, advertising, printed collateral and more.

The refresh included a website redesign following extensive engagement with the team to develop an in-depth understanding of their processes and technological environment. This allowed us to deliver a new, highly user-friendly and functional website. Their website has subsequently been updated and what is currently live is not our work.

Best Duty

GHL

VWSA

Our relationship with the Volkswagen Group South Africa spans all of their brands through our extensive work within the Volkswagen Academy.

We have worked with them on several projects from conceptualising, designing and implementing internal communications campaigns aimed at their dealer network, through to the creation and implementation of extensive countrywide training programs covering a wide range of audiences and topics including preowned vehicles, sales, aftersales, process training and in-dealer coaching. We discovered after-sales opportunities for the group, through our in-dealership research and recommendations. We conceptualised a design for their Training Academy prospectus across each brand and their chief internal sales document which outlines the Academy’s full offering to dealers. We worked with the brands on their product launches, filming their exciting and diverse training days on location and creating a series of unforgettable videos showcasing the brands new products.

We have:

- Defined their Training Academy identity, content creation and design of their Prospectus’ across all divisions in the organisation.

- Presented an extensive series of training workshops, coaching and mentoring for the Training Academy, focusing on sales manager and sales executive training in Audi-branded pre-owned dealerships.

- Conceptualised and designed an internal campaign for the Dealer Principals and filmed the Training days which takes place for all new vehicles. The production includes a full day track shoot and final edit.

EUROCOOL